Dedication |
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v | |
Contents |
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vii | |
Preface |
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xiii | |
About the Author |
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xvii | |
Acknowledgments |
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xix | |
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Chapter 1 Green Computing and Your Reputation |
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1 | (20) |
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1 | (1) |
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1.1 Reputation as Motivation |
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1 | (4) |
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5 | (2) |
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1.3 Social License to Operate |
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7 | (2) |
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1.4 Green Computing and Your Career |
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9 | (1) |
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1.5 Green Computing and Your Department |
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10 | (2) |
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1.6 Green Recruiting and Retention |
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12 | (3) |
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1.7 Getting the Word Out Inside the Company |
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15 | (3) |
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1.8 Getting the Word Out Outside the Company |
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18 | (2) |
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20 | (1) |
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Chapter 2 Green Computing and Saving Money |
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21 | (14) |
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21 | (1) |
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2.1 Why Saving Money Is Green |
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21 | (2) |
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2.2 Getting Focused on Money-Saving Efforts |
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23 | (2) |
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2.3 Implementing Energy Efficiency |
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25 | (1) |
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2.4 Changing How Current Devices Are Used |
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26 | (2) |
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2.5 Moving to Cloud Services |
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28 | (1) |
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2.6 Digitizing Non-IT Functions |
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29 | (3) |
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2.7 Greening Your Energy-Saving Moves |
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32 | (1) |
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2.8 Some Big Thinking-About Money-Saving Efforts |
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33 | (1) |
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34 | (1) |
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Chapter 3 Green Computing and the Environment |
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35 | (24) |
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35 | (1) |
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3.1 Environmental Drivers for Green Computing |
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35 | (1) |
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3.2 What Drives the Green Agenda? |
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36 | (1) |
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3.3 Key Roots of Environmentalism |
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37 | (3) |
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3.4 Environmentalism and IT |
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40 | (1) |
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3.5 The New Imperative of Climate Change |
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41 | (1) |
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3.6 A Brief History of the Climate |
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42 | (3) |
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3.7 Al Gore and Climate Change |
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45 | (2) |
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3.8 The 2°C Warming "Limit" |
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47 | (1) |
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3.9 Climate Change and IT |
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48 | (1) |
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3.10 What's Next with Climate Change? |
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49 | (3) |
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3.11 What It Means to "Go Green" |
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52 | (2) |
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3.12 Why IT Is a Climate Change Solution |
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54 | (2) |
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3.13 Career Development and "Going Green" |
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56 | (1) |
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57 | (2) |
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Chapter 4 A New Vision of Computing |
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59 | (30) |
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59 | (1) |
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4.1 Cloud Computing Emerges |
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59 | (1) |
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4.2 The End of the PC Era |
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60 | (3) |
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4.3 Some New-Model IT Challenges |
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63 | (1) |
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4.4 A Few Examples from a Multinational |
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64 | (1) |
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4.5 How a Company Adopted the iPhone |
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65 | (1) |
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4.6 A Mental Model for IT Simplicity |
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66 | (1) |
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4.7 Why Green Computing Fits the New Model |
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67 | (3) |
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4.8 Is Cloud Computing the Whole Answer? |
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70 | (1) |
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4.9 Disadvantages of Cloud Computing |
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71 | (1) |
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4.10 Managing Disadvantages of Cloud Computing |
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72 | (2) |
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4.11 What to Do Besides Cloud Computing |
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74 | (1) |
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4.12 Efficiency and Cloud Computing |
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75 | (1) |
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4.13 Greenability and Cloud Computing |
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76 | (4) |
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4.14 Responsibility, Usability, and Cloud Computing |
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80 | (1) |
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4.15 The Philosophical Implications of Green Computing |
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81 | (2) |
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4.16 The Zen of Green Computing |
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83 | (5) |
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88 | (1) |
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Chapter 5 Building a Green Device Portfolio |
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89 | (22) |
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89 | (1) |
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89 | (1) |
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5.2 Why Green Works for Device Purchases |
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90 | (2) |
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5.3 Pushing Computing Down the Device Pyramid |
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92 | (1) |
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5.4 Another Dimension of Device Pyramid Greenness |
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93 | (1) |
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5.5 Green Computing and Embodied Energy |
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94 | (2) |
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5.6 Green Computing and Running Costs |
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96 | (3) |
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5.7 Planned Obsolescence Isn't Green |
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99 | (2) |
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5.8 Green Computing and Device Disposal |
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101 | (2) |
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5.9 The Greenpeace Guide to Greener Electronics |
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103 | (4) |
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5.10 Support Employees Device Choices |
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107 | (1) |
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5.11 Publicizing Your Process |
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108 | (1) |
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109 | (2) |
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Chapter 6 Finding Green Devices |
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111 | (22) |
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111 | (1) |
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6.1 What Makes a Device Green? |
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111 | (2) |
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6.2 What Makes a Supplier Green? |
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113 | (4) |
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6.3 Case Study: HP vs. Dell |
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117 | (2) |
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6.4 Giving Suppliers and Vendors Feedback |
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119 | (1) |
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6.5 Publicizing Your Selection Process and the Winner |
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120 | (2) |
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6.6 A Sample Statement of Green Buying Principles |
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122 | (1) |
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123 | (2) |
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125 | (3) |
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6.9 Sustainability and Failure to Supply |
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128 | (1) |
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6.10 The Case of Windows 8 |
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129 | (2) |
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131 | (1) |
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6.12 "Less Computer" and "Computer-less" Solutions |
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132 | (1) |
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132 | (1) |
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Chapter 7 Green Servers and Data Centers |
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133 | (10) |
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133 | (1) |
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7.1 Choosing and Creating Green Data Centers |
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133 | (3) |
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7.2 Green Data Centers as a Model |
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136 | (1) |
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7.3 The Last Shall Be First |
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136 | (1) |
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7.4 What Makes a Data Center Green? |
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137 | (1) |
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7.5 Building and Power Supply Considerations |
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138 | (1) |
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7.6 Servers, Storage, and Networking |
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139 | (2) |
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7.7 Data Center Suppliers |
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141 | (1) |
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142 | (1) |
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143 | (24) |
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143 | (1) |
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8.1 Saving Energy Serves Many Masters |
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143 | (1) |
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8.2 Cost Savings through Energy Savings |
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144 | (1) |
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8.3 Risk Reduction through Energy Savings |
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145 | (2) |
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8.4 Carbon Footprint Reduction through Energy Savings |
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147 | (2) |
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8.5 Improving Your Reputation and Brand |
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149 | (2) |
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8.6 Why Energy Prices Will Stay High |
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151 | (2) |
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153 | (1) |
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8.8 Analyzing Your Energy Usage |
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154 | (1) |
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8.9 A Recipe for Energy Savings |
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155 | (3) |
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8.10 Understanding the Unique Energy Needs of IT |
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158 | (1) |
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8.11 Focusing on Solar Power |
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159 | (2) |
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8.12 Saving Energy and the Supply Chain |
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161 | (1) |
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8.13 Energy-Saving Pilot Projects |
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162 | (1) |
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8.14 Selling Energy Savings |
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163 | (2) |
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165 | (2) |
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Chapter 9 Reducing Greenhouse Gas Emissions |
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167 | (18) |
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167 | (1) |
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9.1 Why Greenhouse Gas Emissions Are Important |
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167 | (3) |
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9.2 Sources and Sinks of Greenhouse Gases and Warming |
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170 | (2) |
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9.3 Is There Still, Doubt About Climate Change? |
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172 | (2) |
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9.4 Why Are There Still Doubters and Deniers? |
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174 | (2) |
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9.5 What If I Work for Doubters and Deniers? |
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176 | (1) |
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9.6 So What's Next with Climate Change? |
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177 | (2) |
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9.7 Reducing Emissions I: Embodied Energy |
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179 | (1) |
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9.8 Reducing Emissions II: Daily Energy Use |
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180 | (1) |
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9.9 Reducing Emissions III: Taking Steps to Use Different Sources |
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181 | (1) |
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9.10 Reducing Emissions IV: Supply Chain Success |
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182 | (1) |
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183 | (2) |
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Chapter 10 Reducing Resource Use |
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185 | (12) |
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185 | (1) |
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10.1 Why Resource Use Is Important |
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185 | (3) |
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10.2 A Resource Use Checklist |
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188 | (3) |
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10.3 Planned Obsolescence and Resource Use |
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191 | (1) |
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10.4 The Story of Apple and EPEAT |
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192 | (1) |
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10.5 Case Study: Computer Hardware and RSI |
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193 | (2) |
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195 | (2) |
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Chapter 11 Green Computing by Industry Segment |
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197 | (16) |
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197 | (1) |
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11.1 Evaluating Greenness |
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197 | (303) |
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500 | |
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199 | (4) |
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11.2.1 Why the Newsweek Green 500 Approach Works |
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203 | (1) |
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11.2.2 Looking at Industry Segments |
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204 | (6) |
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11.3 Analyzing Your Own Initiatives, Company, and Sector |
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210 | (2) |
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212 | (1) |
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Chapter 12 The Future: Deep Green Computing |
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213 | (20) |
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213 | (1) |
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12.1 Green Computing and the Future |
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213 | (2) |
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12.2 Megatrends for Green Computing |
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215 | (6) |
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12.2.1 An Increasing Need for Sustainability |
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215 | (2) |
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12.2.2 The Continually Decreasing Cost of Core Computing Capabilities |
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217 | (3) |
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12.2.3 The Ability of Computing to Do More and More |
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220 | (1) |
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12.3 Telepresence Instead of Travel |
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221 | (2) |
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12.4 Telecommuting Instead of Commuting |
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223 | (3) |
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12.5 Toward Deep Green Computing |
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226 | (1) |
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12.6 Platforms for Deep Green Computing |
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227 | (3) |
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12.7 Selling Deep Green Computing |
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230 | (2) |
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232 | (1) |
References |
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233 | (2) |
Index |
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235 | |