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E-raamat: Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions

  • Formaat: EPUB+DRM
  • Ilmumisaeg: 14-Dec-2016
  • Kirjastus: John Wiley & Sons Inc
  • Keel: eng
  • ISBN-13: 9781119151029
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  • Formaat: EPUB+DRM
  • Ilmumisaeg: 14-Dec-2016
  • Kirjastus: John Wiley & Sons Inc
  • Keel: eng
  • ISBN-13: 9781119151029

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Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. What is missing is a compass that can guide practitioners in the right direction. This is particularly so in the field of packaging where the routes you take may contradict rather than contribute to sustainable development.

Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions emphasizes the need to rethink packaging system design, by presenting a strategic packaging design tool; a compass. The compass encourages you to go off-road, to develop and innovate, and to remake the packaging design solution that previously was best practice. Theory and practical applications are balanced by outlining the most crucial tenets of packaging design for sustainability and by illustrating wide range of real-life cases that will inspire and challenge the mindsets of those who apply the compass in packaging design related projects.

This is a must-have book for designers, engineers, logisticians, marketers, supply chain professionals and other managers who seek guidance on sustainable solutions through packaging design.
About the Authors xi
Preface xiii
Acknowledgements xvii
Part I Fundamentals of Packaging Design 1(62)
1 Introduction to packaging
3(14)
1.1 Multiple functions of packaging
3(3)
1.1.1 Containment
4(1)
1.1.2 Protection
4(1)
1.1.3 Apportionment
5(1)
1.1.4 Unitization
5(1)
1.1.5 Convenience
5(1)
1.1.6 Information
5(1)
1.1.7 Communication
6(1)
1.2 Packaging legislation and regulations
6(3)
1.2.1 Administrative legislation and regulations
7(1)
1.2.2 Legislation and regulations for protecting the public
7(1)
1.2.3 Legislation and regulations for protecting designs
7(1)
1.2.4 Legislation and regulations for protecting the environment
8(1)
1.3 Packaging terminology
9(1)
1.4 Packaging as a system
10(2)
1.5 Packaging goes beyond a single discipline
12(1)
1.6 Going multidisciplinary-packaging logistics
13(1)
References
14(3)
2 Sustainable development and packaging
17(18)
2.1 Sustainable development goals
17(2)
2.2 Three pillars of sustainable development
19(2)
2.2.1 People
20(1)
2.2.2 Planet
20(1)
2.2.3 Profit
20(1)
2.3 Looking back at the role of packaging
21(2)
2.4 Misconceptions of packaging
23(4)
2.4.1 Overpackaged or underpackaged?
23(2)
2.4.2 Wasteful or useful?
25(1)
2.4.3 How about the R's in waste hierarchies?
26(1)
2.5 Packaging contributions to sustainable development
27(1)
2.5.1 The reasons for packaging
27(2)
2.5.2 Adding value for people, profit and planet
28(1)
2.6 Packaging contributions to sustainable development for supply chains
29(2)
2.6.1 The research on sustainable supply chains
29(2)
2.6.2 The packaging impact in retail supply chains
31(1)
References
31(4)
3 Designing packaging
35(28)
3.1 The complexity of packaging design
35(4)
3.1.1 Layer one-packaging functions
36(1)
3.1.2 Layer two-the packaging system
36(1)
3.1.3 Layer three-functions and departments within organizations
37(1)
3.1.4 Layer four-between organizations
37(1)
3.1.5 Layer five-end consumers
37(1)
3.1.6 Layer six-distribution channels
38(1)
3.1.7 Layer seven-extending or closing the loop in circular systems
38(1)
3.1.8 Layer eight-time
39(1)
3.2 Challenges of dealing with the complexity
39(6)
3.2.1 Taking a holistic approach to packaging
40(1)
3.2.2 Integrating form and function
41(1)
3.2.3 Making trade-off decisions
42(1)
3.2.4 Sharing the risks and gains
43(2)
3.3 Organizing and managing packaging design
45(4)
3.3.1 Design thinking processes
45(2)
3.3.2 Managing the team
47(2)
3.4 Tools for packaging design
49(9)
3.4.1 Divergent phase tools-identifying needs and generating ideas
5O(48)
3.4.2 Convergent phase tools-decision-making support
53(1)
3.4.3 Packaging evaluation and assessment
54(1)
3.4.4 Environmental evaluation and assessment
54(2)
3.4.5 Packaging design software and guidelines
56(1)
3.4.6 Strategic guidance towards sustainable development
57(1)
References
58(5)
Part II A Packaging Design Compass for Sustainable Development 63(18)
4 Introducing the compass
65(6)
4.1 Points of the compass
65(1)
4.2 Users of the compass
66(1)
4.3 How to navigate
67(1)
4.4 The making of the compass-our methodology
68(2)
References
70(1)
5 The directions of the compass
71(10)
5.1 Protection
71(1)
5.2 Material use
72(1)
5.3 Fill rate
73(1)
5.4 Apportionment
74(2)
5.5 User-friendliness
76(1)
5.6 Information and communication
77(2)
5.6.1 Information abilities
78(1)
5.6.2 Communication abilities
79(1)
References
79(2)
Part III Practical and Illustrative Cases 81(124)
6 Product protection
83(18)
6.1 Better quality grapes for the people
84(6)
6.1.1 The table grapes packaging system
85(1)
6.1.2 The table grapes supply chain and challenges
86(3)
6.1.3 Supply chain implications
89(1)
6.2 Cheap is not always the best: The citrus box
90(4)
6.2.1 The citrus packaging system
91(1)
6.2.2 The citrus supply chain
91(1)
6.2.3 Key handling activities
91(1)
6.2.4 Challenges in the citrus supply chain
92(1)
6.2.5 Supply chain implications
93(1)
6.3 IKEA Ektorp sofas: Knock-down boxing
94(5)
6.3.1 The previous packaging solution
95(1)
6.3.2 Managing damages
95(1)
6.3.3 Packaging redesign and impacts
96(2)
6.3.4 Concluding remarks: Knock-down boxing
98(1)
References
99(2)
7 Material use
101(24)
7.1 Know and adapt your food packaging material
102(6)
7.1.1 Food protection through packaging
102(1)
7.1.2 Different packaging materials
103(2)
7.1.3 Consumer preferences
105(1)
7.1.4 Packaging technologies for increased shelf life
105(3)
7.2 Can or no can? The Tetra Recart retortable package
108(6)
7.2.1 The package configuration and the redesign
108(3)
7.2.2 The comparison-sustainability implications
111(3)
7.3 Wine in glass or plastic bottles
114(4)
7.3.1 The packaging system
115(1)
7.3.2 Supply chain description
115(1)
7.3.3 From glass to PET
116(1)
7.3.4 Other packaging alternatives
117(1)
7.3.5 Implications from using PET wine bottles
117(1)
7.4 Facing the orange juice brand
118(5)
7.4.1 The package configuration and the redesign
119(1)
7.4.2 The comparison of the packaging systems
119(2)
7.4.3 Sustainability implications
121(1)
7.4.4 Concluding remarks: Facing the orange juice brand
122(1)
References
123(2)
8 Fill rate
125(24)
8.1 Detergent powder packaging: Less is more
126(6)
8.1.1 The detergent powder packaging system
126(1)
8.1.2 The detergent powder supply chain
127(1)
8.1.3 Suggested packaging improvements
128(1)
8.1.4 Potential implications
129(1)
8.1.5 Concluding remarks: Less is more
130(2)
8.2 Ice cream packaging: Brick or elliptic shape?
132(7)
8.2.1 GB Glace brick packaging system
132(2)
8.2.2 SIA Glass elliptic packaging system
134(1)
8.2.3 Supply chain descriptions
134(2)
8.2.4 Comparing packaging solutions: A scenario
136(1)
8.2.5 Concluding remarks: Brick or elliptic shape?
137(2)
8.3 IKEA loading ledges: It's not rocket science, but it is about space
139(7)
8.3.1 Implementation-from 2001 to 2010
141(1)
8.3.2 Supply chain impact
141(3)
8.3.3 Concluding remarks: It's not rocket science, but it is about space
144(1)
8.3.4 Epilogue
145(1)
References
146(3)
9 Apportionment
149(16)
9.1 Apportion for less product waste
149(5)
9.1.1 The salmon packaging system
151(1)
9.1.2 The impact of primary package apportionment
152(1)
9.1.3 Concluding remarks: Apportion for less product waste
153(1)
9.2 Appropriate numbers in shelf-ready packaging
154(4)
9.2.1 The toothpaste packaging system
154(1)
9.2.2 The toothpaste supply chain
154(1)
9.2.3 Reapportionment for easier handling and improved fill rates
155(2)
9.2.4 Supply chain implications
157(1)
9.3 The quantity of bottles in boxes
158(4)
9.3.1 The wine packaging system
158(1)
9.3.2 The wine supply chain in South Africa
159(1)
9.3.3 Improvement potentials identified
159(1)
9.3.4 The Absolut Vodka packaging system
159(1)
9.3.5 The Absolut Vodka supply chain
160(1)
9.3.6 Potential packaging modifications and implications
161(1)
9.3.7 Concluding remarks: The quantity of bottles in boxes
161(1)
References
162(3)
10 User-friendliness
165(16)
10.1 Pharmaceutical packaging: Does size matter?
166(5)
10.1.1 The Alvedon supply chain
166(1)
10.1.2 The Alvedon packaging system
167(1)
10.1.3 Implications from a user-friendliness perspective
167(2)
10.1.4 Sustainability implications
169(2)
10.2 Less frustration, less injury and less handling
171(3)
10.2.1 The controlled delamination invention
171(1)
10.2.2 CDM sustainability implications
172(2)
10.3 TURK hand towels: Carrying to caring
174(5)
10.3.1 The previous TORK packaging system
175(1)
10.3.2 The TORK supply chain
175(1)
10.3.3 Packaging evaluation and redesign
176(2)
10.3.4 Supply chain impact
178(1)
10.3.5 Concluding remarks: Carrying to caring
179(1)
References
179(2)
11 Information and communication
181(24)
11.1 How do you know if the milk is sour? An innovative sensor technique
182(5)
11.1.1 Implications of supply chain implementation
184(1)
11.1.2 Sustainability implications for the indicator invention
185(2)
11.2 Mobile communication through the package
187(4)
11.2.1 The packaging system
188(1)
11.2.2 Packaging impacts on the markets
188(1)
11.2.3 Suggestions for primary packaging improvements
189(1)
11.2.4 Sustainable supply chain implications
189(2)
11.3 Roll containers for dairy products: Connecting atoms and bits
191(5)
11.3.1 Implementing a tracking system
193(1)
11.3.2 Implementation results
193(2)
11.3.3 Concluding remarks: Connecting atoms and bits
195(1)
11.4 What does the silent salesman do for a sustainable society?
196(6)
11.4.1 Dishwashing tablets
197(1)
11.4.2 PlantBottle
198(1)
11.4.3 Locally produced baby food
199(1)
11.4.4 Organic cheese packaging
200(1)
11.4.5 Separable dairy package
200(1)
11.4.6 Three for the price of two
201(1)
References
202(3)
Afterword 205(2)
Index 207
Daniel Hellström and Annika Olsson with contributions from Fredrik Nilsson, Department of Design Sciences, Lund University, Sweden.