Foreword |
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xi | |
Acknowledgements |
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xv | |
Introduction |
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1 | (8) |
1 Creating the Presentation Blueprint |
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9 | (32) |
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Presenting with Impact: How to Craft a Memorable Message |
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10 | (6) |
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Six Tips for Creating Powerful Presentation Scripts |
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16 | (4) |
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Use Unexpected Openers to Capture Audience Interest |
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20 | (6) |
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Shining a Light on Urban Myths of Presenting |
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26 | (4) |
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Three Steps to Help Your Data Stand Out and Be Remembered |
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30 | (5) |
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Seven Tips for Powerful Sit-Down Presentations |
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35 | (3) |
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Six Big Don'ts for Ending Your Presentation |
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38 | (3) |
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2 What's in It for Them? Developing Audience-Centric Messages |
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41 | (32) |
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The Delicate Art of Presenting to the CEO |
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42 | (2) |
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Are Your Key Takeaways a Needle in a Haystack? |
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44 | (3) |
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Shift Focus from Your Data to Your Audience |
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47 | (2) |
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Use Menus to Create Audience-Centered Presentations |
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49 | (7) |
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How to Use Analogies in Presentations |
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56 | (3) |
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Leadership Communication Asks More of Us |
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59 | (4) |
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Good Audience Interactivity as Part of Your Style |
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63 | (5) |
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Calculating the Real Cost of Poor Presentations |
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68 | (5) |
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3 Perfect Practice: Maximizing Your Rehearsal Time |
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73 | (18) |
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Eight Guidelines for Perfect Presentation Practice |
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74 | (3) |
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Seven Secrets to Psych Yourself Out of Pre-Presentation Jitters |
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77 | (5) |
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Is it Practice...or Rehearsal? |
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82 | (3) |
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Repetitions and Reputations |
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85 | (2) |
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Secrets to Practicing Your Presentation When You Have No Time |
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87 | (4) |
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4 Tapping Power-Point's Hidden Potential |
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91 | (52) |
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Cultivating a Healthy Relationship with Your Slides |
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92 | (5) |
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PowerPoint Slide Design for the Artistically Challenged |
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97 | (10) |
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Take the "Three-Word Challenge" to Test Your Bullet-Point Strength |
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107 | (5) |
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The Power of Hiding Slides in PowerPoint |
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112 | (9) |
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The Lunacy of the Leave Behind |
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121 | (8) |
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Honoring Online Copyright: One Picture Can Be Worth 1,000 Headaches |
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129 | (3) |
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How to Create a Slide Master (or Two) in PowerPoint |
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132 | (2) |
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The Most Valuable PowerPoint Feature You're Not Using |
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134 | (5) |
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Stand Out by Using Visual Alternatives to PowerPoint |
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139 | (4) |
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5 Graphics Design for the Non-Graphics Professional |
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Create Simpler, More Easily Understood Charts and Graphs |
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143 | (5) |
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Four Ways to Transform Disorganized Graphics into Influential Art |
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148 | (5) |
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How to Insert SmartArt Graphics in PowerPoint |
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153 | (5) |
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Use Excel More Effectively in PowerPoint |
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158 | (5) |
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Working with Graphs Created Outside of PowerPoint |
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163 | (2) |
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Presenting Financial Data: Put Your Numbers on a Diet |
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165 | (4) |
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6 Mastering New Presentation Media: Webinars, Mobile Presenting, and Social Media |
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169 | (16) |
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Presenting with Your iPad: First Questions First |
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170 | (4) |
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Struggling with Web-Based Presentations? Try These Tips |
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174 | (3) |
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Is Twitter a Presenter's Dream Come True...or a Nightmare? |
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177 | (3) |
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Consider Alternatives to Using Video in Web Presentations |
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180 | (2) |
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How to Post Your Presentation as a Video to YouTube |
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182 | (3) |
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7 The Art of Persuasion: How Influence Really Happens During Presentations |
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185 | (12) |
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Facts Just Aren't What They Used to Be |
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186 | (2) |
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188 | (5) |
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Hallways of Influence: Mastering the Art of Impromptu Presentations |
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193 | (3) |
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Audience Trust: It's Yours to Lose |
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196 | (1) |
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8 Winning the Pitch: Delivering Effective Sales Presentations |
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197 | (30) |
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The Twelve Biggest Mistakes Salespeople Make in Presentations |
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198 | (7) |
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How to Customize Generic PowerPoint Slides for Sales Prospects |
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205 | (3) |
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Six Ways to Boost Results from Team Sales Presentations |
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208 | (5) |
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Getting Proposal Graphics Right the First Time |
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213 | (6) |
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Bringing Out the Actor Within |
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219 | (3) |
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We Are Programmed to Forget...and How It Impacts Sales Demos |
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222 | (5) |
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9 The Power of Story: Honing Your Storytelling Skills |
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227 | (14) |
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The First Five Slides: Unlocking the Story Buried in Your Presentation |
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228 | (4) |
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Why Some Stories Work and Others Fall Flat |
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232 | (4) |
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Presentation Tales: It's About the Story, Not the Storyteller |
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236 | (5) |
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10 Tuning the Speaking Instruments: Body Language, Vocal Techniques, and Eye Contact |
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241 | (14) |
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Ah, Urn, Er...How to Eliminate Your Speaking Tics |
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242 | (3) |
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Three Lessons You Can Learn from Your TV Weatherperson |
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245 | (2) |
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The Power of One-on-One Eye Contact |
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247 | (2) |
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Use These Vocal Techniques to Set Yourself Apart |
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249 | (6) |
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11 Disaster Recovery: Managing Challenging Presentation Situations |
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255 | (10) |
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Ace the Q&A by Using the VIPP Process |
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256 | (2) |
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What to Do When You're Losing Your Audience |
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258 | (3) |
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How to Recover When You Lose Your Train of Thought |
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261 | (4) |
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About the Editor |
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265 | (2) |
Index |
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267 | |