In psychology, motivation refers to the initiation, direction, intensity, and persistence of behavior. This book collects the latest work in the field, investigating areas such as attention and motivation, the motivational function of emotions, social psychological motivations and foundations of dietary preference, and self-determination theory and the theory of planned behavior. Other topics examined include motivation and risk behaviors, the role of goal facilitation and goal conflict in motivation, the implicit nature of goal-directed motivational pursuits, procrastination and motivation for household safety behaviors, and strategies involved in the motivation of individuals to pursue HIV testing. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)
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