In todays competitive landscape, launching a successful new product or service requires more than just a good idea and theoretical premises to follow. It demands a blend of creativity, design thinking, and strategic execution. This book bridges that...Loe edasi...
A Culture-First Strategy for Brand ReinventionIn a marketplace defined by change, legacy brands cant afford to operate on outdated playbooks. In Co-Created, Pacsun CEO Brieane Olson reveals how the brand achieved cultural relevance and business tran...Loe edasi...
(Ilmumisaeg: 08-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040673409)
Understanding professional communication is essential for understanding how organisations and communication imagine, enact, and change their culture and lived realities. Professional Communication is an essential resource for anyone interested in und...Loe edasi...
(Ilmumisaeg: 08-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040525111)
Understanding professional communication is essential for understanding how organisations and communication imagine, enact, and change their culture and lived realities. Professional Communication is an essential resource for anyone interested in und...Loe edasi...
(Ilmumisaeg: 06-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040571583)
Digital Accessibility Ethics: Disability Inclusion in All Things Tech is a practical guide with an urgent goal: to help end tech exclusion of 1.3 billion people across the world with disabilities.This book introduces the first Digital Accessibility E...Loe edasi...
(Ilmumisaeg: 06-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040604762)
Digital Accessibility Ethics: Disability Inclusion in All Things Tech is a practical guide with an urgent goal: to help end tech exclusion of 1.3 billion people across the world with disabilities.This book introduces the first Digital Accessibility E...Loe edasi...
A. R. Shaheen Hosany, Girish Prayag, Shona Bettany
Sari: Key Issues in Marketing Management
(Ilmumisaeg: 04-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917282)
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals intera...Loe edasi...
A. R. Shaheen Hosany, Girish Prayag, Shona Bettany
Sari: Key Issues in Marketing Management
(Ilmumisaeg: 04-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917312)
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals intera...Loe edasi...
Capture ROI from the shift toward wellness-focused ultra-luxury travel.Ultra-Luxury Travel is a strategic blueprint for executives, investors and senior decision-makers who want to align with a new era of high-value hospitality. Author Benjamin Bryan...Loe edasi...
Capture ROI from the shift toward wellness-focused ultra-luxury travel.Ultra-Luxury Travel is a strategic blueprint for executives, investors and senior decision-makers who want to align with a new era of high-value hospitality. Author Benjamin Bryan...Loe edasi...
Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages that move both business and sustainability goals forward.Sustainability Storytelling is a practical guide for mid to senior-career...Loe edasi...
Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages that move both business and sustainability goals forward.Sustainability Storytelling is a practical guide for mid to senior-career...Loe edasi...
(Ilmumisaeg: 01-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917787)
Originally published in 1982 this illustrated dictionary gives the stories behind over 700 well-known brand names, from home medicines to everyday foods and drinks and from High Street stores to car and aircraft models. Here the reader will find the...Loe edasi...
(Ilmumisaeg: 01-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040660225)
This book critically analyses and documents a shift of ethical consumption patterns through Western yoga commodities, services, and transformational experiences that affect women within consumer culture. Western yoga uses fashion and luxury branding...Loe edasi...
(Ilmumisaeg: 01-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917862)
Originally published in 1982 this illustrated dictionary gives the stories behind over 700 well-known brand names, from home medicines to everyday foods and drinks and from High Street stores to car and aircraft models. Here the reader will find the...Loe edasi...
(Ilmumisaeg: 01-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040532294)
This book critically analyses and documents a shift of ethical consumption patterns through Western yoga commodities, services, and transformational experiences that affect women within consumer culture. Western yoga uses fashion and luxury branding...Loe edasi...
(Ilmumisaeg: 30-Apr-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040529560)
Environmental, social, and governance (ESG) principles are now integral to business and investment decision-making. As environmental concerns intensify and societal expectations evolve, the adoption of Green Finance and ESG strategies has become esse...Loe edasi...
(Ilmumisaeg: 30-Apr-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040693889)
Environmental, social, and governance (ESG) principles are now integral to business and investment decision-making. As environmental concerns intensify and societal expectations evolve, the adoption of Green Finance and ESG strategies has become esse...Loe edasi...
