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E-raamat: Sharing Economics: Theory Essence and Development Law

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  • Ilmumisaeg: 27-Aug-2021
  • Kirjastus: Springer Verlag, Singapore
  • Keel: eng
  • ISBN-13: 9789811636493
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Sharing Economics: Theory Essence and Development LawSuurem pilt
  • Formaat: EPUB+DRM
  • Ilmumisaeg: 27-Aug-2021
  • Kirjastus: Springer Verlag, Singapore
  • Keel: eng
  • ISBN-13: 9789811636493
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This book has studied the principle, essence and development law of sharing economics. First of all, it analyzes the inevitability of sharing economics as the mainstream and determines that its research object is the social resources of the production, gathering, exchange, use, distribution and value creation disciplines. Secondly, it defines and analyzes the connotation, scope, concept, characteristics, research hypothesis, property right attribute, constituent elements and income distribution of the sharing economics which aims to improve the efficiency of resource allocation and reduce the market transaction cost. This book is characterized by the construction of a theoretical system composed of contingency, cooperative consumption, cognitive surplus and impersonal transaction. This book provides readers with a theoretical theory of sharing economics and an important theoretical reference for innovative entrepreneurship.


1 The Age of Sharing Economy Arrives
1(16)
1.1 Sharing Model has a Long History
1(4)
1.1.1 Sharing is an Instinctive Choice
2(1)
1.1.2 Sharing Overlooked Resources
3(2)
1.2 Sharing Economy Kicks Off
5(7)
1.2.1 Sharing Trips: Subvert the Traditional Uber
5(1)
1.2.2 Space Sharing: Unique Airbnb
6(2)
1.2.3 Sharing Research: MiG Lab
8(1)
1.2.4 The Technological Revolution Promotes the Sharing Economy
9(2)
1.2.5 Sharing Manufacturing: Alibaba Amoy Factory
11(1)
1.3 Sharing Economy Will Become Mainstream
12(5)
1.3.1 The Arrival of Reuse
12(1)
1.3.2 Marginal Cost Tends to Zero
13(2)
1.3.3 Sharing Economy Will Lead the Future
15(2)
2 Research Object of Sharing Economy
17(18)
2.1 Determination of Sharing Economy's Study Object
17(10)
2.1.1 Traditional Political Economy's Social Production Process
18(1)
2.1.2 Total Social Production Process of Sharing Economy
19(4)
2.1.3 Value Creation in Sharing Economy
23(4)
2.2 Sharing Economy Achieves "Economical" Growth
27(8)
2.2.1 Sharing Platform Accelerates Economic Growth
27(3)
2.2.2 Sharing Economy Makes Resources Richer
30(1)
2.2.3 Sharing Economy Makes the Flow of Resources Smoother
31(1)
2.2.4 Sharing Economy Optimizes Resource Allocation
31(1)
2.2.5 Sharing Economy Establishes a New Mechanism for Creating Social Wealth
32(1)
2.2.6 Sharing Economy Promotes Green and Sustainable Development
33(2)
3 Research Methods of Sharing Economy
35(16)
3.1 Normative Research Method
35(4)
3.1.1 Normative Research Method and Its Research Category
36(1)
3.1.2 Application of Normative Research Method in Sharing Economy Research
36(2)
3.1.3 Research Prospects of Normative Research in Sharing Economy
38(1)
3.2 Empirical Research
39(4)
3.2.1 Empirical Research Method and Its Research Category
39(1)
3.2.2 The Application of Empirical Research in Sharing Economy Research
40(2)
3.2.3 Prospects of Empirical Research Methods in Sharing Economy
42(1)
3.3 Case Study Method
43(3)
3.3.1 Case Study Method and Its Research Category
43(1)
3.3.2 Application of Case Study Method in Sharing Economy Research
44(2)
3.3.3 Prospects of the Case Study Method in Sharing Economy
46(1)
3.4 Marginal Analysis
46(2)
3.4.1 Marginal Analysis and Its Research Category
47(1)
3.4.2 Marginal Analysis Applied to the Study of Sharing Economy
47(1)
3.5 Social Network Analysis
48(3)
3.5.1 Social Network Analysis and Its Category
48(1)
3.5.2 Social Network Analysis Applied to Sharing Economy
49(2)
4 Theoretical Foundation of Sharing Economy
51(16)
4.1 Contingency Theory
51(3)
4.1.1 Connotation of Contingency Theory
52(1)
4.1.2 Performance of Impersonal Exchange Theory in the Sharing Economy
52(2)
4.2 Collaborative Consumption Theory
54(2)
4.2.1 Connotation of Collaborative Consumption Theory
54(1)
4.2.2 Performance of Collaborative Consumption Theory in the Sharing Economy
55(1)
4.3 Cognitive Surplus Theory
56(2)
4.3.1 The Connotation of Cognitive Surplus Theory
56(1)
4.3.2 Performance of Cognitive Surplus Theory in the Sharing Economy
57(1)
4.4 Impersonal Exchange Theory
58(2)
4.4.1 Implications of Impersonal Exchange Theory
58(1)
4.4.2 Performance of the Impersonal Exchange Theory in the Sharing Economy
59(1)
4.5 Zero Marginal Cost Theory
60(3)
4.5.1 The Content of Zero Marginal Cost Theory
61(1)
4.5.2 Performance of the Zero Marginal Cost Theory in the Sharing Economy
61(2)
4.6 Multilateral Platform Theory
63(4)
4.6.1 Connotation of Multilateral Platform Theory
63(1)
4.6.2 Performance of Multilateral Platform Theory in Sharing Economy
64(3)
5 The Connotation and Category of Sharing Economy
67(18)
5.1 Definition of the Connotation of Sharing Economy
67(8)
5.1.1 The Origin of the Sharing Economy
68(1)
5.1.2 The Discussion of Sharing Economy Concept
69(2)
5.1.3 Connotation of Sharing Economy
71(4)
5.2 Research Areas of Sharing Economy
75(10)
5.2.1 Meaning of Categories
76(2)
5.2.2 Sharing of Idle Resources
78(3)
5.2.3 Sharing of Inefficient Resources
81(1)
5.2.4 Sharing of Quality Resources
82(3)
6 The Goal and Essence of Sharing Economy
85(18)
6.1 The Goal of Sharing Economy
85(11)
6.1.1 The General Goal of Sharing Economy
86(7)
6.1.2 The Core Goal of Sharing Economy---Improve the Efficiency of Resource Allocation
93(3)
6.2 The Essence of Sharing Economy
96(7)
6.2.1 The Essence is to Reduce Market Transaction Costs
97(1)
6.2.2 The Mechanism of Reducing Market Transaction Costs
98(5)
7 Research Hypothesis of Sharing Economy
103(18)
7.1 Social Assumptions
103(4)
7.1.1 "Economic Man" Hypothesis in Traditional Economics
104(1)
7.1.2 Connotation of Social Person Hypothesis
105(1)
7.1.3 Social People in Sharing Economy
106(1)
7.2 Human Rationality Hypothesis
107(3)
7.2.1 Rational Human Hypothesis in Traditional Economics
107(1)
7.2.2 The Connotation of the Hypothetical Hypothesis
108(1)
7.2.3 Super-Rational People in the Sharing Economy
109(1)
7.3 Unbalanced Assumptions of Information
110(3)
7.3.1 Complete Information Hypothesis in Traditional Economics
110(1)
7.3.2 Information Asymmetry and Information Economics
111(1)
7.3.3 Re-Discussion on Complete Information and Information Asymmetry---The Perspective of Sharing Economy
112(1)
7.4 Incomplete Contract Assumption
113(2)
7.4.1 From Full Contract to Incomplete Contract
113(2)
7.4.2 Incomplete Contracts in Sharing Economy
115(1)
7.5 The Separability Hypothesis of Property Rights
115(3)
7.5.1 Definition of Property Rights in Traditional Economics
116(1)
7.5.2 Theory of Property Rights in Traditional Economics
116(1)
7.5.3 The Separability of Property Rights in Sharing Economy
117(1)
7.6 The Massiveness of Resources
118(3)
7.6.1 Resource Scarcity Hypothesis in Traditional Economics
118(1)
7.6.2 Resource Mass Hypothesis
119(1)
7.6.3 Massiveness of Resources in Sharing Economy
120(1)
8 The Ideas of Sharing Economy
121(18)
8.1 The "Sharing" Concept of Sharing Economy
122(1)
8.1.1 Connotation of "Sharing"
122(1)
8.1.2 Concept of "Sharing" in Traditional Economic Activities
122(1)
8.1.3 The Concept of "Sharing" in the Sharing Economy Model
123(1)
8.2 The "Altruism" Concept of Sharing Economy
123(3)
8.2.1 The Meaning of "Altruism"
124(1)
8.2.2 "Egoism" in Traditional Economics
124(1)
8.2.3 The Concept of "Altruism" in the Sharing Economy Model
125(1)
8.3 The "Synergy" Concept of Sharing Economy
126(2)
8.3.1 The Meaning of "Synergy"
126(1)
8.3.2 The Concept of "Synergy" in the Sharing Economy Model
127(1)
8.4 The "Public" Concept of Sharing Economy
128(2)
8.4.1 The Connotation of the "Public"
128(1)
8.4.2 The Concept of "Public" in the Sharing Economy Model
129(1)
8.5 The "Humanism" Concept of Sharing Economy
130(2)
8.5.1 The Connotation of "Humanism"
130(1)
8.5.2 Traditional Economic Activities Ignore "Humanism"
130(1)
8.5.3 The Concept of "Humanism" in the Mode of Sharing Economy
131(1)
8.6 The "Equality" Concept of Sharing Economy
132(3)
8.6.1 The Connotation of "Equality"
132(1)
8.6.2 The Concept of "Equality" in the Sharing Economy Model
133(2)
8.7 The "Freedom" Concept of Sharing Economy
135(1)
8.7.1 The Connotation of "Freedom"
135(1)
8.7.2 The Concept of "Freedom" in the Sharing Economy Model
135(1)
8.8 The "Democratic" Concept of Sharing Economy
136(3)
8.8.1 The Connotation of "Democratic"
136(1)
8.8.2 Traditional Economic Activities Are not "Democratic"
137(1)
8.8.3 The Concept of "Democratic" in the Sharing Economy Model
137(2)
9 Property Rights of Sharing Economy
139(20)
9.1 Use First
139(3)
9.1.1 Consistency of Use First
140(1)
9.1.2 Performance of Use First in Sharing Economy
141(1)
9.2 Duality
142(2)
9.2.1 Duality of Sharing Economy
142(1)
9.2.2 Duality Performance in Sharing Economy
143(1)
9.3 Fragmentation
144(3)
9.3.1 Fragmentation of Sharing Economy
144(1)
9.3.2 Debris Performance in Sharing Economy
145(2)
9.4 Transient
147(2)
9.4.1 The Instantaneous Connotation of Sharing Economy
147(1)
9.4.2 Transient Performance in Sharing Economy
148(1)
9.5 Commonness
149(2)
9.5.1 The Commonality of Sharing Economy
149(1)
9.5.2 Common Performance in Sharing Economy
150(1)
9.6 Renting
151(2)
9.6.1 The Connotation of the Lease Economy
151(1)
9.6.2 Lease Performance in Sharing Economy
152(1)
9.7 Networking
153(3)
9.7.1 Networking Connotation of Sharing Economy
153(1)
9.7.2 Network Performance in Sharing Economy
154(2)
9.8 Depersonalization
156(3)
9.8.1 The Impersonal Connotation of Sharing Economy
156(1)
9.8.2 Impersonal Performance in Sharing Economy
157(2)
10 Characteristics of Sharing Economy
159(20)
10.1 Full Factor
159(3)
10.1.1 The Supply Factors in a Traditional Economy
160(1)
10.1.2 The Full Factor Connotation of Sharing Economy
160(1)
10.1.3 The Full Factor Performance of Sharing Economy
161(1)
10.2 Full Space-Time
162(3)
10.2.1 The Time and Space Limitation of the Traditional Economy
162(1)
10.2.2 Space-Time Breakthrough of Sharing Economy
163(1)
10.2.3 Space-Time Connection of Sharing Economy
164(1)
10.3 Fully Openness
165(3)
10.3.1 The Organization Model of Traditional Economy
165(1)
10.3.2 The Full Openness Connotation of Sharing Economy
166(1)
10.3.3 The Full Openness Performance of Sharing Economy
166(2)
10.4 Low Input and High Output
168(4)
10.4.1 The Input-Output Feature of the Traditional Economy
168(1)
10.4.2 The Low Input Feature of Sharing Economy
169(1)
10.4.3 The High Output Feature of Sharing Economy
170(2)
10.5 Low Cost and High Yield
172(7)
10.5.1 The Cost-Return Feature of the Traditional Economy
172(1)
10.5.2 The Low-Cost Feature of Sharing Economy
173(2)
10.5.3 The High Yield Feature of Sharing Economy
175(4)
11 The Elements of Sharing Economy
179(20)
11.1 Main Elements
179(6)
11.1.1 Persons
180(1)
11.1.2 Enterprises
181(1)
11.1.3 Informal Organizations
182(1)
11.1.4 Formal Organizations
183(1)
11.1.5 States Entities
184(1)
11.2 Market Elements
185(3)
11.2.1 Transaction Subjects
186(1)
11.2.2 Transaction Objects
187(1)
11.2.3 Trading Platform
187(1)
11.3 Organization Elements
188(4)
11.3.1 Supplier and Demand Side
189(1)
11.3.2 Sharing Platform
190(1)
11.3.3 Other Participants
190(2)
11.4 Core Element: Sharing Platform and Its Functions
192(7)
11.4.1 Connection Function of the Sharing Platform
192(1)
11.4.2 Management Function of the Sharing Platform
193(4)
11.4.3 Matching Function of the Sharing Platform
197(2)
12 Operating Mechanism of Sharing Economy
199(20)
12.1 Spontaneous Order
200(2)
12.1.1 The Theory of Spontaneous Order
200(1)
12.1.2 Mechanism of Spontaneous Order
201(1)
12.2 Drive Mechanism
202(2)
12.2.1 To Enhance the User's Needs
202(1)
12.2.2 Willingness to Raise Revenue
202(1)
12.2.3 Promote Information Technology
203(1)
12.2.4 Change of Consumption Concept
203(1)
12.2.5 The Pursuit of Flexible Employment
203(1)
12.2.6 Hot Market Capital
204(1)
12.3 Cooperation Mechanism
204(2)
12.3.1 Supply and Demand in the Sharing Platform
205(1)
12.3.2 Platform Provider for Sharing Platforms
205(1)
12.3.3 Third-Party Organizations in the Sharing Platform
206(1)
12.4 Cultural Mechanism
206(2)
12.4.1 "Sharing" Cultural Mechanism
207(1)
12.4.2 Mechanism of Action of Cultural Mechanism
207(1)
12.5 Dynamic Pricing Mechanism
208(3)
12.5.1 Static Pricing Mechanism
208(1)
12.5.2 Dynamic Pricing Mechanism
209(2)
12.6 Trading Mechanism
211(2)
12.6.1 Characteristics of the Trading Mechanism
211(1)
12.6.2 The Expression of the Trading Mechanism
212(1)
12.7 Evaluation and Trust Mechanism
213(2)
12.7.1 Establish an Evaluation System
213(1)
12.7.2 Building a Trust System
214(1)
12.8 Constraint and Punishment Mechanism
215(4)
12.8.1 Information Perspective Constraint and Punishment Mechanism
216(1)
12.8.2 Evaluation Perspective and Punishment Mechanism
216(3)
13 Practice of Sharing Economy
219(20)
13.1 Leasing
219(2)
13.1.1 Forms of Leasing
220(1)
13.1.2 Practice of Leasing
220(1)
13.2 Borrowing
221(2)
13.2.1 Forms of Borrowing
222(1)
13.2.2 Practice of Borrowing
222(1)
13.3 Sharing
223(1)
13.3.1 Forms of Sharing
223(1)
13.3.2 Practice of Sharing
223(1)
13.4 Linking
224(2)
13.4.1 Forms of Linking
225(1)
13.4.2 Practice of Linking
225(1)
13.5 Crowd-Funding
226(2)
13.5.1 Forms of Crowd-Funding
227(1)
13.5.2 Practice of Crowd-Funding
227(1)
13.6 P2P Lending
228(2)
13.6.1 Forms of P2P Lending
229(1)
13.6.2 Practice of P2P Lending
229(1)
13.7 Crowd-Sourcing
230(2)
13.7.1 Forms of Crowd-Sourcing
230(1)
13.7.2 Practice of Crowd-Sourcing
231(1)
13.8 Crowd-Creating
232(2)
13.8.1 Forms of Crowd-Creating
233(1)
13.8.2 Practice of Crowd-Creating
233(1)
13.9 Collaboration
234(2)
13.9.1 Forms of Collaboration
235(1)
13.9.2 Practice of Collaboration
235(1)
13.10 Trading
236(1)
13.10.1 Forms of Trading
236(1)
13.10.2 Practice of Trading
237(1)
13.11 Donation
237(2)
13.11.1 Forms of Donation
238(1)
13.11.2 Practice of Donation
238(1)
14 Resource Allocation for Sharing Economy
239(18)
14.1 De-intermediation and Re-mediation
239(2)
14.1.1 De-intermediation of Sharing Economy
240(1)
14.1.2 Re-intermediation of Sharing Economy
240(1)
14.2 Forming an Efficient Market
241(2)
14.2.1 The Connotation of Sharing the Economy's Ultra-Efficient Market
242(1)
14.2.2 Technical Support for the Ultra-Efficient Market
242(1)
14.3 Fragmented Instant Transaction
243(2)
14.3.1 Fragmentation of the Transaction Contract
243(1)
14.3.2 Instantaneity of the Transaction
244(1)
14.4 Activate Inventory Resources
245(2)
14.4.1 Transfer of Stock Resource Usage Rights
245(1)
14.4.2 Efficient Use of Stock Resources
246(1)
14.5 Easy to Form Scale Effect
247(3)
14.5.1 "Many-to-Many" Trading Pattern
247(1)
14.5.2 Rich Variety of Trading Resources
248(1)
14.5.3 Large Scale of Transaction Participants
249(1)
14.6 Optimize Supply and Demand Matching
250(2)
14.6.1 Sharing Platform to Promote Instant Matching Between Supply and Demand
250(1)
14.6.2 Increasing Supply and Demand Matching Efficiency
251(1)
14.7 Transaction Repeatability
252(2)
14.7.1 Repeatable Trading of Use Rights
252(1)
14.7.2 Can Be Shared by Many Subjects
253(1)
14.8 Smart Big Data-Driven
254(3)
14.8.1 Smart Big Data Facilitates Transaction Matching
254(1)
14.8.2 Smart Big Data Improve Transaction Efficiency
255(2)
15 Sharing Economy Business Model
257(26)
15.1 General Business Model
257(4)
15.1.1 Traditional Economic Business Model
258(1)
15.1.2 Sharing Economy Business Model
259(2)
15.2 Sharing Community Intelligence Model
261(2)
15.3 Sharing Innovative Resource Model
263(1)
15.4 Sharing Travel Model
264(2)
15.5 Sharing Space Model
266(1)
15.6 Sharing the Financial Model
267(2)
15.7 Sharing Food Model
269(2)
15.8 Sharing a Medical Health Model
271(2)
15.9 Sharing Knowledge Education Model
273(1)
15.10 Sharing Public Resource Model
274(2)
15.11 Sharing Task Service Model
276(1)
15.12 Sharing Technologies and Solution Models
277(2)
15.13 Sharing Production Capability Model
279(4)
16 Application of Sharing Economy
283(28)
16.1 Creativity and Maker
283(3)
16.1.1 Creative Sharing and Maker
283(1)
16.1.2 Forms of Creative Sharing and Maker Space
284(1)
16.1.3 The Impact of Sharing Economy on Creative Industries and Makers
285(1)
16.2 Entrepreneurship and Innovation
286(3)
16.2.1 Innovation Sharing and Mass Entrepreneurship
286(1)
16.2.2 The Development Process of Innovative and Entrepreneurial Shared Space
287(1)
16.2.3 The Impact of Sharing Economy on Entrepreneurship and Innovation
288(1)
16.3 Technology Research and Development
289(2)
16.3.1 Sharing Economy and Technology Research and Development
289(1)
16.3.2 Forms of Sharing in Technology R&D
289(2)
16.3.3 The Impact of Sharing Economy on Technology Research and Development
291(1)
16.4 Culture Media
291(3)
16.4.1 Cultural Media Sharing
292(1)
16.4.2 Forms of Cultural Media Sharing
292(1)
16.4.3 The Impact of Sharing Economy on the Field of Cultural Media
293(1)
16.5 Knowledge and Skills
294(2)
16.5.1 Knowledge and Skill-Sharing
294(1)
16.5.2 Forms of Knowledge and Skill Sharing
295(1)
16.5.3 The Impact of Sharing Economy on the Field of Knowledge and Skills
296(1)
16.6 Financial Services
296(3)
16.6.1 Sharing Economic and Financial Services
297(1)
16.6.2 Forms of Financial Services Sharing
297(2)
16.6.3 The Impact of Sharing on Financial Services
299(1)
16.7 Life Services
299(4)
16.7.1 Life Service Sharing
300(1)
16.7.2 Forms of Life Services Sharing
300(2)
16.7.3 Sharing the Impact on the Field of Life Services
302(1)
16.8 Express and Logistics
303(2)
16.8.1 Express and Logistics Sharing
303(1)
16.8.2 Forms of Express and Logistics Sharing
304(1)
16.8.3 The Impact of Sharing Economy on Express and Logistics
305(1)
16.9 Manufacturing
305(3)
16.9.1 Manufacturing Sharing
306(1)
16.9.2 Forms of Manufacturing Sharing
306(1)
16.9.3 The Impact of Sharing Economy on Manufacturing
307(1)
16.10 Government Management
308(3)
16.10.1 Sharing in Government Management
308(1)
16.10.2 Forms of Government Information Sharing
309(1)
16.10.3 The Impact of Sharing Economy on Government Management Activities
309(2)
17 Profit Model of Sharing Economy
311(18)
17.1 Connotation of the Profit Model of the Sharing Economy
311(2)
17.2 Nine Profit Models for Sharing Economy
313(16)
17.2.1 Pumping Mode
313(2)
17.2.2 Customer Resource Value Mining Mode
315(1)
17.2.3 Platform Resource Extension Service Mode
316(2)
17.2.4 The Platform Charges the Use Fee Model
318(2)
17.2.5 Third-Party Charging Mode
320(1)
17.2.6 Advertising Expense Model
321(2)
17.2.7 Traffic Mode
323(2)
17.2.8 Interface Mode
325(1)
17.2.9 PPC Mode
326(3)
18 Benefits and Distribution of Sharing Economy
329(16)
18.1 Performance Gains of Sharing Economy
329(4)
18.1.1 The Connotation of Sharing Economy Performance Gains
330(1)
18.1.2 Performance of Sharing Economy Performance Gains
331(2)
18.2 Strategic Benefits of Sharing Economy
333(3)
18.2.1 The Connotation of Strategic Benefits of Sharing Economy
333(1)
18.2.2 The Performance of Sharing Economic Strategy Benefit
334(2)
18.3 Other Important Benefits of Sharing Economy
336(4)
18.3.1 Data
336(1)
18.3.2 Reputation
337(1)
18.3.3 Experience
338(1)
18.3.4 Emotion
338(1)
18.3.5 Opportunity and Entrance
339(1)
18.4 On-Demand Distribution in Sharing Economy
340(5)
18.4.1 The Meaning
340(1)
18.4.2 The Object
341(1)
18.4.3 The Approach
342(3)
19 Value Creation in Sharing Economy
345(20)
19.1 Increase Consumer Residuals
345(2)
19.2 Producer Value Creation
347(2)
19.3 Expand Public Effective Demand
349(2)
19.4 Reduce the Cost of Innovation and Venture Capital
351(1)
19.5 Generate Collection Value
352(2)
19.6 Utilize Resources
354(2)
19.7 Overcapacity
356(1)
19.8 Avoid Social Damage
357(2)
19.9 Make Up for Market Failure
359(2)
19.10 Promote Industrial Transformation and Structural Adjustment
361(2)
19.11 Optimize Social Credit System
363(2)
20 Application Cases of Sharing Economy
365(20)
20.1 Sharing Promotes Development: Tencent Open Platform
365(3)
20.1.1 Tencent Open Platform
366(1)
20.1.2 Open and Share Resources
366(1)
20.1.3 Operation Mode of Tencent Open Platform
366(2)
20.1.4 Discovery and Inspiration
368(1)
20.2 Sharing Makes Capital More Efficient: Crowdfunding Network
368(4)
20.2.1 Crowdfunding Network
369(1)
20.2.2 Share Funds
369(1)
20.2.3 Operation Mode of Crowdfunding Network
370(1)
20.2.4 Discovery and Inspiration
371(1)
20.3 Mobike Shares Travel to Solve the Last One Kilometer Problem
372(4)
20.3.1 Mobike
373(1)
20.3.2 Share Traffic
373(1)
20.3.3 Mobike's Operating Mode
373(2)
20.3.4 Discovery and Inspiration
375(1)
20.4 Fenda, Discovers the Value of Knowledge and Time by Sharing
376(4)
20.4.1 Fenda
376(1)
20.4.2 Share Surplus Cognition
376(1)
20.4.3 Operation Mode of Fenda
377(2)
20.4.4 Discovery and Inspiration
379(1)
20.5 Sharing Economy Promotes Industrial Upgrading: i5 Intelligent Machine Tool of Shenyang Machine Tool
380(5)
20.5.1 i5 Intelligent Machine Tool
380(1)
20.5.2 Share Production Capacity
380(1)
20.5.3 Operation Mode of i5 Intelligent Machine Tool
381(2)
20.5.4 Discovery and Inspiration
383(2)
21 Challenges, Problems and Countermeasures of Sharing Economy
385
21.1 Challenges in Sharing Economy
385(4)
21.1.1 Competition with Traditional Enterprises
386(1)
21.1.2 The Test of Social Integrity
387(1)
21.1.3 The Challenge to Traditional Government Supervision
387(2)
21.2 Problems in the Development of Sharing Economy
389(4)
21.2.1 Legal Issues
389(1)
21.2.2 Tax Issues
390(2)
21.2.3 Reflections on the Development of Sharing Economy
392(1)
21.3 Measures for Developing Sharing Economy
393(6)
21.3.1 Building an Open and Inclusive Economic Environment
393(1)
21.3.2 Innovate Regulatory Methods
394(1)
21.3.3 Establish a Credit System
395(1)
21.3.4 Establish Demand-Side Benefit Protection Mechanism
396(3)
References
399
Yuming Zhang (born in 1962, Shandong Jinan) earned Ph.D. in economics and postdoctoral degree in management from Fudan University. He is now a professor of Shandong University School of management, Shandong University Institute of small and medium enterprises, accounting, management science and an engineering doctoral tutor. He also serves as the Ministry of Education key research base Tsinghua University Technology Innovation Research Center academic committee. Research areas include financial accounting and financial securities, SME development and enterprise growth theory, and scientific and technological innovation and management.





He has presided over 4 national social science fund major and surface items including the "Science and Technology SME financing platform and database construction research" (15ZDB157), and more than 10 ministries of education provincial and ministerial level items including "China's low-carbon independent innovation model selection and countermeasures". He has published 15 monographs, including "Cloud innovation theory and application" and "Small and medium-sized technology enterprises growth mechanism". He has published more than 130 papers in "Research Management" and "Accounting Research", among which 60 papers are included in CSSCI and 5 papers are retrieved by EI. The research achievements have been excerpted by "Chinese Social Science Abstracts" many times. In addition, he has been awarded more than ten times by the first prize of the Outstanding Achievement Award of Science and Technology of the Ministry of Education (Management Science) and the Outstanding Achievement Award of Social Science in Shandong Province. He has also been appraised as an excellent teacher of entrepreneurial competition. Besides, he has many years of working experience in business management, financial securities, and investment banking. He has guided and participated in more than 30 corporate restructuring, mergers and acquisitions, the issuance of shares, and other projects. He also serves as an independent director of Weichai Heavy Machinery, Jin Yi Culture, etc., and financial adviser to Green Pa Chemical, etc.
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