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E-raamat: Sport and Adventure Tourism

(University of Calgary, Calgary, AB, CAN)
  • Formaat: 342 pages
  • Ilmumisaeg: 12-Nov-2012
  • Kirjastus: Routledge
  • Keel: eng
  • ISBN-13: 9781136393846
  • Formaat - PDF+DRM
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  • Formaat: 342 pages
  • Ilmumisaeg: 12-Nov-2012
  • Kirjastus: Routledge
  • Keel: eng
  • ISBN-13: 9781136393846

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Discover the secrets to success in sport-related tourism and adventure travel!

This essential handbook of sport-related travel provides an in-depth look at an international industry growing by leaps and bounds. Sport and Adventure Tourism serves as a unique reference resource for sports and tourism professionals, educators and students, presenting an invaluable overview of a niche market that’s rapidly outgrowing its niche. Covering every aspect of sport tourism from historical, economic, and sport-specific starting points, the book features thoughtful and incisive commentary from the foremost experts in the field.

Presented in a concise, easy-to-read format, Sport and Adventure Tourism provides an unrivaled orientation to all facets of sport-related tourism and leisure management. Sports travel (both participatory and spectatorial) and adventure tourism are examined in terms of size and growth of the market, marketing and management strategies, and future prospects. The book includes international, up-to-date case studies, links to relevant Websites and an extensive roster of references.

Sport and Adventure Tourism examines all aspects of sport-related tourism, including:
  • planning, developing, and marketing an event
  • skiing and snowboarding
  • boating, sailing, and fishing
  • the “phenomenon” of golf tourism
  • mountain-based adventure tourism
  • the growing spa industry
  • virtual sports tourism-an alternative to travel
This one-of-a-kind primer presents an informative study of sports, leisure, and adventure travel, covering everything from golf tourism to heli-skiing to sports event and spa tourism. A handbook for professionals, a textbook for academics, and a highly readable introduction for anyone interested in sport-related travel, Sport and Adventure Tourism is an essential guide for anyone who takes a not-so-leisurely approach to leisure time.
About the Editor ix
Contributors xi
Foreword xv
Don Schumacher
Preface xvii
Acknowledgments xxi
An Introduction to Sport and Adventure Tourism
1(26)
Lisa Delpy Neirotti
Defining Sport Tourism
2(1)
Sport Tourism: The Supply Side
3(10)
A Profile of the Sport Tourism Industry
13(1)
Adventure Tourism
14(3)
The Future of Sport Tourism
17(4)
Summary
21(6)
Historical Perspectives of Sport Tourism
27(22)
John Zauhar
Introduction
27(1)
Greece: The Foundation
27(2)
The Persian Empire: The Soil and the Soul
29(1)
The Etruscans: Causal Influence
30(1)
Rome: The Aristocratic Expression
30(2)
Byzantium: A Glittering Civilization
32(1)
The Crusades: Picturesque and Eventful
32(1)
The Islamic Scene: Resources of the Earth
33(1)
Europe: The Recovery
34(1)
The Renaissance Period
35(1)
The English Enchantment: Knowledge to Reason
36(1)
The Eighteenth Century: Dominated by War
37(2)
The Nineteenth Century: The Stepping-Stones
39(5)
Mega Interests of the Twentieth Century
44(4)
Conclusion
48(1)
Sport Event Tourism: Planning, Development, and Marketing
49(40)
Donald Getz
Introduction
49(1)
What is Sport Event Tourism?
50(5)
The Sport Event Tourist
55(5)
Forces and Trends Shaping Sport Event Tourism
60(4)
Planning, Developing, and Marketing Sport Event Tourism
64(14)
Case Study: Seminole Country, Florida, Convention and Visitors Bureau
78(6)
Conclusion
84(1)
Useful Web Sites
85(4)
Winter Sport Tourism
89(36)
Simon Hudson
Evolution of the Market
89(3)
Market Size
92(3)
Destinations
95(3)
Ski Field Location and Development
98(2)
The Consumer
100(2)
Future Prospects
102(9)
Case Study: Whistler Resort in Canada
111(7)
Appendix A: Hotel Markets Area of Origin
118(1)
Appendix B: Demographic Profiles of Whistler's Seasonal Visitors
119(1)
Relevant Web Sites
120(5)
Marine Tourism
125(40)
Gayle Jennings
Introduction
125(2)
Types of Marine Tourism
127(18)
Marketing Issues
145(2)
Management Issues
147(3)
Future Prospects
150(1)
Summary
151(1)
Case Study: Shoalwater Bay in the Great Barrier Reef, Australia
152(5)
Relevant Web Sites
157(8)
Golf Tourism
165(38)
Mark Readman
Introduction
165(1)
Golf History and Development of Golf Tourism
166(5)
The Development and Use of Golf as a Destination Marketing Tool
171(1)
Reasons for the Development of the Golf Tourism Product
172(4)
The Golf Market Product
176(4)
The World Golf Tourism Market
180(7)
Golf Tourism Effects
187(6)
Case Studies
193(5)
Conclusion
198(1)
Relevant Web Sites
199(4)
Adventure Tourism
203(38)
Paul Beedie
Introduction
203(3)
The Commodification of Adventure
206(2)
What is Adventure Tourism?
208(2)
Mountains and Commodification
210(2)
Theoretical Connections
212(3)
Case Study 1: trekking in Nepal
215(5)
Influences Upon British Adventure Tourism
220(1)
The Role of the Guide
221(4)
The Control of Information
225(2)
The Important of Technological Developments
227(3)
Case Study 2: The Foundry Climbing Centre
230(4)
Conclusion: The Future
234(2)
Relevant Web Sites
236(5)
The Business of Adventure Tourism
241(32)
Ross Cloutier
Introduction
241(1)
The Evolution from Lifestyle to Business
241(1)
The Business Mosaic
242(2)
Adventure Business Administration
244(4)
Adventure Business Management
248(2)
Adventure Business Finance
250(5)
Risk Management
255(4)
Summary
259(1)
Case Study: Canadian Mountain Holidays (CMH)
260(11)
Relevant Web Sites
271(2)
Spa and Health Tourism
273(20)
Michael Hall
Introduction
273(1)
Defining Health and Spa Tourism
274(3)
Historical Dimensions of Health and Spa Tourism
277(1)
Supply of Health and Spa Tourism
278(5)
Demand for Health and Spa Tourism
283(4)
Conclusion
287(6)
Virtual Sport Tourism
293(18)
Joseph Kurtzman
John Zauhar
Overview
293(2)
Technological Advancements
295(2)
Virtual Reality Participatory Modes
297(5)
Futures
302(9)
Index 311


Simon Hudson