Muutke küpsiste eelistusi

E-raamat: Sustainability and Luxury Management: Strategy, Measurement and Value

Edited by , Edited by , Edited by
  • Formaat - EPUB+DRM
  • Hind: 201,50 €*
  • * hind on lõplik, st. muud allahindlused enam ei rakendu
  • Lisa ostukorvi
  • Lisa soovinimekirja
  • See e-raamat on mõeldud ainult isiklikuks kasutamiseks. E-raamatuid ei saa tagastada.
  • Raamatukogudele

DRM piirangud

  • Kopeerimine (copy/paste):

    ei ole lubatud

  • Printimine:

    ei ole lubatud

  • Kasutamine:

    Digitaalõiguste kaitse (DRM)
    Kirjastus on väljastanud selle e-raamatu krüpteeritud kujul, mis tähendab, et selle lugemiseks peate installeerima spetsiaalse tarkvara. Samuti peate looma endale  Adobe ID Rohkem infot siin. E-raamatut saab lugeda 1 kasutaja ning alla laadida kuni 6'de seadmesse (kõik autoriseeritud sama Adobe ID-ga).

    Vajalik tarkvara
    Mobiilsetes seadmetes (telefon või tahvelarvuti) lugemiseks peate installeerima selle tasuta rakenduse: PocketBook Reader (iOS / Android)

    PC või Mac seadmes lugemiseks peate installima Adobe Digital Editionsi (Seeon tasuta rakendus spetsiaalselt e-raamatute lugemiseks. Seda ei tohi segamini ajada Adober Reader'iga, mis tõenäoliselt on juba teie arvutisse installeeritud )

    Seda e-raamatut ei saa lugeda Amazon Kindle's. 

This book offers a clear exploration of how sustainability can be embedded within the luxury industry. Designed for undergraduate and postgraduate students, researchers, and academics in sustainability, luxury management, and business strategy, it will also benefit practitioners and policymakers working within or alongside the luxury sector.



Sustainability and Luxury Management: Strategy, Measurement and Value offers a clear exploration of how sustainability can be embedded within the luxury industry. The book examines how luxury companies can design and implement sustainability strategies, measure their impact, and create value for stakeholders while maintaining the unique identity of luxury brands. It addresses ESG metrics, supply chain management, regulatory frameworks, and consumer expectations, providing a structured approach for aligning sustainability goals with luxury business practices.

By combining theoretical perspectives with practical insights and case discussions, Sustainability and Luxury Management equips readers with the tools needed to translate sustainability into measurable actions that support decision-making and value creation in the luxury industry. It encourages readers to move beyond sustainability as an aspiration and towards its integration as a strategic priority within the luxury sector. This edited book offers a comprehensive resource for those seeking to understand and lead the transition towards a more sustainable luxury industry within a global context.

Designed for undergraduate and postgraduate students, researchers, and academics in sustainability, luxury management, and business strategy, it will also benefit practitioners and policymakers working within or alongside the luxury sector.

Introduction Part I - Understanding the Challenges of Sustainable Luxury
Management
1. Exploring Sustainable Luxury: A Focus on Consumer Behaviour and
Aesthetics
2. Inclusive Luxury: Sustainable Marketing Strategies for a
Diverse World
3. Unsustainable Luxury: Insights from Corporate
Irresponsibility
4. Driving Sustainable Luxury: Technological Innovations
Reshaping the Industry
5. Nature as Luxury: From Sustainability to Biological
Luxury Part II - Strategic Elements in Sustainable Luxury Management
6.
Digital Activism in Communication and Education for Sustainable Fashion
7.
The Online Communication of Sustainability for a Luxury Jewellery Brand:
Chopard
8. Sustainability and Luxury Management in the Wine Tourism Sector:
The Case of Bodegas Francisco Gómez (Spain)
9. Beyond Fashion: A
PESTEL-Supported Analysis of the Second-Hand Luxury App Vestiaire Collective
Part III - How to Measure and Evaluate Sustainable Luxury Management
10.
Sustainability Practices in the Luxury Personal Care Industry: Comparative
Analysis of Aesop and LOccitane Reports
11. A Comparative Study of
Sustainability Reporting Techniques in Luxury Fashion Firms
12. Corporate
Social Responsibility and Financial Performance in the Luxury Fashion
Industry: A Longitudinal Analysis
13. Behind the Sparkle: Exploring CSR
Communication Initiatives in the Jewellery Industry: A Comparative Study of
Cartier and My Jewellery Conclusions
Celia Rangel-Pérez is Assistant Professor at Complutense University of Madrid, Spain.

Belén López is Full-Time Professor and Associate Researcher at the Permanent Research Unit at ESIC University, Spain.

Manuel Fernández is a PhD student at Universidad Autónoma de Madrid, Spain.