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E-raamat: Oxford Handbook of Publishing

3.64/5 (21 hinnangut Goodreads-ist)
Edited by (Co-Founder, Canelo), Edited by (Director of the Oxford International Centre for Publishing, Oxford Brookes University)
  • Formaat: 488 pages
  • Sari: Oxford Handbooks
  • Ilmumisaeg: 23-Apr-2019
  • Kirjastus: Oxford University Press
  • Keel: eng
  • ISBN-13: 9780192512727
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Oxford Handbook of PublishingSuurem pilt
  • Formaat: 488 pages
  • Sari: Oxford Handbooks
  • Ilmumisaeg: 23-Apr-2019
  • Kirjastus: Oxford University Press
  • Keel: eng
  • ISBN-13: 9780192512727
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Publishing is one of the oldest and most influential businesses in the world. It remains an essential creative and knowledge industry, worth over $140 billion a year, which continues to shape our education and culture. Two trends make this a particularly exciting time. The first is the revolution in communications technology that has transformed what it means to publish; far from resting on their laurels and retreating into tradition, publishers are doing as they always have - staying on the cutting edge. The second is the growing body of academic work that studies publishing in its many forms. Both mean that there has never been a more important time to examine this essential practice and the current state of knowledge.

The Oxford Handbook of Publishing marks the coming of age of the scholarship in publishing studies with a comprehensive exploration of current research, featuring contributions from both industry professionals and internationally renowned scholars on subjects such as copyright, corporate social responsibility, globalizing markets, and changing technology. This authoritative volume looks at the relationship of the book publishing industry with other media, and how intellectual property underpins what publishers do. It outlines the complex and risky economics of the industry and examines how marketing, publicity, and sales have become ever more central aspects of business practice, while also exploring different sectors in depth and giving full treatment to the transformational and much discussed impact of digital publishing. This Handbook is essential reading for anyone interested in publishing, literature, and the business of media, entertainment, culture, communication, and information.

Arvustused

a timely and unique collection of essays which successfully surveys the current diverse world of publishing The contributors are an impressive line-up of researchers, academics, librarians and those with considerable experience in editing and publishing from the UK, Europe and the USA. It is a reliable reference book of depth and density... I consider The Oxford Handbook of Publishing critical for those studying any aspect of the publishing industry formally, as it fully summarises the state of knowledge in the field and gives thorough treatment to the transformational impact of digital publishing and other future options. It is also very useful for those interested in publishing, literature and the business of media, entertainment, culture, communication and information. * Pauline McGonagle, CIEP Book Reviews * Overall, though, the near-impossible effort to summarize the state of publishing in an almost 500-page handbook was successful, and it is certain that this volume will find many readers across disciplines such as literary studies, book studies and media studies over the coming years * Corinna Norrick-Rühl, Sharp News * The book's contributors include many leading figures in the field, who together provide a strong overview. The prose varies in elegance but there are plenty of striking nuggets of information to be found. * Peter Straus, literary agent and Managing Director of Rogers, Coleridge & White, TLS * The near-impossible effort to summarize the state of publishing in an almost 500-page handbook was successful, and it is certain that this volume will find many readers across disciplines such as literary studies, book studies and media studies over the coming years * Corinna Norrick-Rühl, SHARP News * a grand collection of articles on a very broad range of topics * Thad McIlroy, Publishers Weekly * It is an illuminating book for anybody who wants an overview of publishing, its history and social context, business models and marketing strategies, technology and thoughts on the future. It will certainly be of interest to any editor or proofreader who wants to extend their horizons and understand their role within this vast and valuable (worth $140 billion a year) world - at both theoretical and practical levels. * Alison Shakspeare, Chartered Institute of Editing and Proofreading *

List of Figures
xi
List of Tables
xiii
List of Contributors
xiv
33 Introduction
1(20)
Michael Bhaskar
Angus Phillips
33 PUBLISHING IN CONTEXT
33 Publishing History
21(18)
Alistair McCleery
33 Authorship
39(16)
Simone Murray
33 Reading
55(16)
Adriaan van der Weel
33 Copyright and Publishing: Symbiosis in the Digital Environment
71(14)
Mira T. Sundara Rajan
33 Publishing and Society
85(14)
Elizabeth le Roux
33 Publishing and Culture: The Alchemy of Ideas
99(14)
John Oakes
33 Publishing and Information
113(14)
Martin Paul Eve
33 Networks: From Text to Hypertext, from Publishing to Sharing, from Single Author to Collaborative Production
127(20)
Carlos A. Scolari
33 Publishing and Corporate Social Responsibility
147(18)
Angus Phillips
33 THE DYNAMICS OF PUBLISHING
33 Economics of Publishing
165(24)
Albert N. Greco
33 The Strategy of Publishing
189(18)
Albert N. Greco
33 Globalization and Publishing
207(20)
Miha Kovac
Rudiger Wischenbart
33 Curation in Publishing: Curatorial Paradigms, Filtering, and the Structure of Editorial Choice
227(18)
Michael Bhaskar
33 Trade Publishing
245(14)
John B. Thompson
33 Academic Publishing
259(16)
Samantha J. Rayner
33 Educational Publishing: How It Works: Primary and Secondary Education Publishing
275(16)
Miha Kovac
Mojca K. Sebart
33 PUBLISHING IN PRACTICE
33 Organizational Structures in Publishing
291(20)
Frania Hall
33 Book Design
311(16)
Paul Luna
33 Publishing and Technology
327(18)
John W. Maxwell
33 Marketing for Publishing
345(20)
Alison Baverstock
33 Rights
365(14)
Lynette Owen
33 Libraries
379(20)
Alex Holzman
Sarah Kalikman Lippincott
33 Bookselling
399(12)
Niels Peter Thomas
CODA
33 The Future of Publishing: Eight Thought Experiments
411(16)
Michael Bhaskar
Angus Phillips
Index 427
Angus Phillips is Director of the Oxford International Centre for Publishing at Oxford Brookes University. He formerly worked in the publishing industry as a trade editor at Oxford University Press. He has given talks and lectures about publishing all over the world and has carried out consultancy and training work with international publishers. He is a member of the European Advisory Board of Princeton University Press and was a judge for The Bookseller industry awards for four years in a row. He is the author and editor of a number of books including Turning the Page (2014) and Inside Book Publishing (sixth edition 2019, with Giles Clark).

Michael Bhaskar is a writer, digital publisher, researcher, and entrepreneur. He is Co-Founder of Canelo, a new kind of publishing company based in London, and Writer in Residence at DeepMind, the world's leading AI research lab. He has written and talked extensively about publishing, the future of media, the creative industries, and the economics of technology around the world. He has been featured in and written for The Guardian, The FT, Wired and on BBC 2, the BBC World Service, BBC Radio 4 and NPR. He has been a British Council Young Creative Entrepreneur and a Frankfurt Book Fair Fellow. Previous books include The Content Machine and Curation: The Power of Selection in a World of Excess.
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