(Ilmumisaeg: 20-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040570746)
In our hyper-connected world, where every interaction generates valuable data, artificial intelligence (AI) is having a profound impact on marketing, marketing research, and customer data analytics.This book sheds light on the untapped potential of A...Loe edasi...
(Ilmumisaeg: 20-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040675458)
In our hyper-connected world, where every interaction generates valuable data, artificial intelligence (AI) is having a profound impact on marketing, marketing research, and customer data analytics.This book sheds light on the untapped potential of A...Loe edasi...
(Ilmumisaeg: 18-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040863312)
Unlike many AI books that take a purely technical or cheerleading angle, this book bridges strategy, management, technology, and policy to demystify the AI revolution and tackle the urgent question facing todays leaders: How can we truly unlock valu...Loe edasi...
(Ilmumisaeg: 18-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040863381)
Unlike many AI books that take a purely technical or cheerleading angle, this book bridges strategy, management, technology, and policy to demystify the AI revolution and tackle the urgent question facing todays leaders: How can we truly unlock valu...Loe edasi...
(Ilmumisaeg: 18-May-2026, EPUB+DRM, Kirjastus: De Gruyter, ISBN-13: 9783112214541)
As organizations grapple with fractured processes, siloed data sources, and shifting consumer demands, a marketing operations function that can more effectively bridge strategic goals with measurable outcomes is essential for businesses and marketing...Loe edasi...
(Ilmumisaeg: 18-May-2026, PDF+DRM, Kirjastus: De Gruyter, ISBN-13: 9783112214442)
As organizations grapple with fractured processes, siloed data sources, and shifting consumer demands, a marketing operations function that can more effectively bridge strategic goals with measurable outcomes is essential for businesses and marketing...Loe edasi...
In todays tech-infused workplace, human creativity is the key to public relations writing that will set you apart from the crowd. Effective PR writing goes beyond templates and traditional techniques to focus on purposeful messages that build trust...Loe edasi...
In todays tech-infused workplace, human creativity is the key to public relations writing that will set you apart from the crowd. Effective PR writing goes beyond templates and traditional techniques to focus on purposeful messages that build trust...Loe edasi...
Sari: Taylor and Francis Proceedings in Business, Management and Economics
(Ilmumisaeg: 13-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040936160)
This book presents the official proceedings of the International Conference on Business, Management, Economics, and Information Systems (ICBMEIS 2025), held at York College, City University of New York (CUNY). It brings together high-quality research...Loe edasi...
(Ilmumisaeg: 13-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040597118)
Todays business leaders know that creating social impact while leveraging updated technology and effective leadership is critical for success; their challenge is how to do it and how to strike this balance.The books step-by-step, visual approach ma...Loe edasi...
(Ilmumisaeg: 13-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040649022)
Todays business leaders know that creating social impact while leveraging updated technology and effective leadership is critical for success; their challenge is how to do it and how to strike this balance.The books step-by-step, visual approach ma...Loe edasi...
In todays competitive landscape, launching a successful new product or service requires more than just a good idea and theoretical premises to follow. It demands a blend of creativity, design thinking, and strategic execution. This book bridges that...Loe edasi...
A Culture-First Strategy for Brand ReinventionIn a marketplace defined by change, legacy brands cant afford to operate on outdated playbooks. In Co-Created, Pacsun CEO Brieane Olson reveals how the brand achieved cultural relevance and business tran...Loe edasi...
(Ilmumisaeg: 08-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040673409)
Understanding professional communication is essential for understanding how organisations and communication imagine, enact, and change their culture and lived realities. Professional Communication is an essential resource for anyone interested in und...Loe edasi...
(Ilmumisaeg: 08-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040525111)
Understanding professional communication is essential for understanding how organisations and communication imagine, enact, and change their culture and lived realities. Professional Communication is an essential resource for anyone interested in und...Loe edasi...
(Ilmumisaeg: 06-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040571583)
Digital Accessibility Ethics: Disability Inclusion in All Things Tech is a practical guide with an urgent goal: to help end tech exclusion of 1.3 billion people across the world with disabilities.This book introduces the first Digital Accessibility E...Loe edasi...
(Ilmumisaeg: 06-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040604762)
Digital Accessibility Ethics: Disability Inclusion in All Things Tech is a practical guide with an urgent goal: to help end tech exclusion of 1.3 billion people across the world with disabilities.This book introduces the first Digital Accessibility E...Loe edasi...
A. R. Shaheen Hosany, Girish Prayag, Shona Bettany
Sari: Key Issues in Marketing Management
(Ilmumisaeg: 04-May-2026, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917282)
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals intera...Loe edasi...
A. R. Shaheen Hosany, Girish Prayag, Shona Bettany
Sari: Key Issues in Marketing Management
(Ilmumisaeg: 04-May-2026, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040917312)
This book offers a comprehensive examination of how consumers develop resilience in response to disruptive events. Bringing together a diverse collection of studies spanning low-income consumers, families displaced by conflict, and individuals intera...Loe edasi...
Capture ROI from the shift toward wellness-focused ultra-luxury travel.Ultra-Luxury Travel is a strategic blueprint for executives, investors and senior decision-makers who want to align with a new era of high-value hospitality. Author Benjamin Bryan...Loe edasi...